In preparation for the holidays, consumers begin planning their cleaning schedules, browsing for inspiration, and decorating their homes — inside and out — earlier every year. In fact, 95% of consumers say they decorate in November.
Those same consumers are also on social media, talking about holiday topics and stressors, months before the holidays hit. That’s an opportunity for marketers to work their way onto shopping lists.
Here are 3 other opportunities, as we head into the holiday season: