CONSUMER DRUG TAKE-BACK EVENT ADDRESSES NATIONAL NEED FOR RX DRUG DISPOSAL ACCESS AND EDUCATION

Inmar’s fifth drive-thru drug take-back event in Winston-Salem will provide a convenient way for local residents to help address a national issue

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Influencer Campaigns Are About the Audience, Not the Creator

There is, and always will be, an art to casting campaigns. Our team is equipped with data, experience, and the scale needed to create the perfect fit — and to make this holiday season a little more magical for everyone. 

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Incentives Will Be Critical Tools for Maintaining Loyalty Amid Inflation

As inflationary pressures continue to build, businesses must find ways to maintain customer loyalty. Incentives will be a critical tool for maintaining customer loyalty, as rising prices can cause customers to shift their purchasing habits — potentially lowering demand for certain products.

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4 Ways to Entice Inflation-Drained Holiday Shoppers

When it comes to holiday spending, nobody likes having to count their pennies. But this year’s rising prices aren’t giving consumers much choice. If retailers want to avoid thinning margins, they’ll need to be sensitive to shoppers’ wallets — and use these four savvy strategies to help customers (and the market) get more from holiday spending. 1:: Promote Early

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Inmar Intelligence Names Spencer Baird Chief Executive Officer

Baird brings 18 years of executive leadership experience and a track record of success in digital transformation across grocery retail, e-commerce and Consumer Packaged Goods.

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Take The Next Step Toward Better Public Health

How often do you clean out your medicine cabinet? According to our survey, 64% of you have unused or expired drugs at home. This can lead to accidental child poisoning, drug misuse and abuse, and if disposed of improperly, water contamination. To tackle all three issues and boost public health, safe drug disposal awareness and participation has to improve. THE PUBLIC WANTS TO HELP, BUT THEY DON’T KNOW HOW. Safe drug disposal programs are gaining traction, but our recent research shows awareness is lacking.

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During the 2022 Holiday Season, Inflation & Savings Will Be Top Priorities for Consumers

New Inmar Intelligence Holiday Trends Guide indicates 64 percent of consumers will adjust how they shop in response to inflation and price increases.

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Reverse Logistics Is Ready For Greener Returns

Full story published in Reverse Logistics Association   Reverse logistics is transitioning from a traditional linear method to a more sustainable circular process. Changes in shopper behaviors, rising returns, landfill capacity, escalating emissions, emerging supply chain visibility technologies — they’re all contributing to a better understanding of how consumption and the extended value chain impact our planet.

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How Digital-First Experiences Can Drive Better Consumer Engagement

Listen to our most recent webinar where Inmar’s GM of Payments, Sylvain Mansier and guest Forrester Senior Analyst Lily Varón had an in-depth conversation about payment trends and how brands can adapt new, digital-first strategies to increase loyalty and consumer engagement. As digital payments gain steam, cash and check usage are dropping quickly. Not only do consumers prefer faster and easier digital payments — which can help boost loyalty — but migrating from paper to digital also reduces business costs.

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