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Inmar Intelligence Rebrands RASMAS to OneRecall™ and Introduces New Features, Making it the Only Fully Integrated Market Offering that Digitally Transforms the Drug Recall Process

The new product name, OneRecall™, supports Inmar Intelligence’s rapid evolution of the Rx Recall market toward integrated solutions, data consistency and less complexity.

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RASMAS Is Now OneRecall

A product name change may not seem like important news but the innovation we’re bringing to recall processing is transforming how hospital pharmacies and pharma manufacturers protect themselves -- and their patients.  And that makes it important for everyone in the healthcare industry to know what’s happening.  Get all the news in this video from David Schweihs, our Vice President, Healthcare. RASMAS is now OneRecall  

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Category Profiles

Category-level insights are among the most valuable “standard” trends findings that Inmar Intelligence provides to its clients. Trends at the category level tend to more closely compare to a brand’s own strategies and results and can be used for better benchmarking. 

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Why It’s Time For Brands And Retailers To Embrace Social Commerce

Over the past year, many marketers have realized that both social commerce and e-commerce are integral to reaching the modern shopper and driving revenue. While 38% of marketers have coordinated social media advertising with their overall e-commerce strategy, there is a lot more to social commerce than just social ad referrals. 

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Six questions that will determine if your retail media network is meeting CPGs' expectations

Our recent Brand Survey found that more than three-quarters of CPGs either agree or strongly agree that all retailers and grocers should have some form of a Retail Media Network solution in place to support brands' advertising and marketing efforts.  Here are six questions retailers should ask to ensure the best possible experience for their brand partners:

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Is Online Grocery Shopping Here To Stay? Yes, According To Our Latest Survey Results, Featured In Progressive Grocer

The numbers don’t lie. Our latest research shows that consumers plan to continue online grocery shopping, even as vaccination numbers rise and people return to in-person shopping.  In a recent article, Online Grocery Shopping Is a Permanent Part of the Mix: Survey, Progressive Grocer took the opportunity to highlight some of the survey’s results.

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The SNAP Online Purchasing Pilot Has Expanded to 48 States - How Will This Impact EBT Cardholders?

Between 2019 and 2024, U.S. online grocery penetration is projected to increase from 24% to 55% due to the effects of COVID-19 - perhaps as high as 66% depending on the longevity of the pandemic.

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Method Profiles

Method profiles detailing distribution, redemption, and offer details by specific promotion method for brands and retailers to better plan and budget deployment of multiple method types throughout the year. 

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Majority of Shoppers Responding to Delta Variant and Product Shortages by Replenishing Stockpiles

According to survey findings by Inmar Intelligence, those who are replenishing a stockpile say media coverage of current events (85 percent) and family (65 percent) are top influencers in driving stockpile decisions.

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