Gender Divide: New Survey Finds Celebrity "Star Power" Has More Influence Over Men than Women

Nationwide Survey from Inmar's Collective Bias Uncovers How Celebrity Endorsements, Peer Recommendations and Online Marketing Channels Impact Consumer Purchasing Decisions

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Three Executives Added to the 2019 Inmar Analytics Forum Speaker Lineup

Today Inmar announced that three keynote speakers have been added to the 2019 Inmar Analytics Forum taking place March 25 - 27, 2019 in Winston-Salem, NC.

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Digital Coupons Continue to be the Fastest Growing Method of Redemption Due to Shoppers' Increased Demand for Convenience

Today, Inmar released insights from its annual Promotion Industry Analysis, including data that highlights how shoppers' preference for convenience and value continue to dominate the coupon industry as they look for ways to save at checkout.

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2019 Inmar Analytics Forum March 25 - 27

Forum attendees will learn from premier thought leaders and interact with industry pros to identify strategies to address challenges facing companies today.

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How Can Grocers Make Personalized Pricing Work?

Success for long-established industry retailers will require they neutralize existing price vulnerabilities.

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Inmar Acquires Capital Returns

Inmar announced today that it has entered into an agreement to acquire Capital Returns. Through this acquisition, Inmar will combine the strengths of both companies to continue to drive improvements to pharmaceutical supply chain security, data capture and exchange, and additional regulatory expertise and quality for manufacturers, retailers, long-term care, health systems and wholesalers.

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What CPGs Need to Know about the Dollar Channel

The future has never looked brighter for the Dollar Channel and that portends an equally bright future for CPG brands looking to grow share and brand.

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Supporting Employees in Their Quest for Better Health and Wellness

Inmar and BB&T begin 2019 with a competition "Battle of the Baskets" using Inmar's Health e Basket app.

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Inmar Announces All-Star Keynote Lineup for the 2019 Inmar Analytics Forum

Today Inmar announced the first five keynote speakers for the 5th annual 2019 Inmar Analytics Forum taking place March 25 - 27, 2019 in Winston-Salem, NC.

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