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  • Martech
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  • A shopper uses a mobile app to browse grocery items while text highlights Inmar Intelligence’s centralized deductions management solution that unifies CPG teams for revenue growth.
  • Martech
  • Unifying CPG Teams for Revenue Growth: How Centralized Deductions Management Aligns Sales, Finance, and Operations

    Introduction: Breaking Down Silos for a Stronger Bottom Line In the fast-moving world of CPG, every deduction tells a story- promotions, shipments, retailer relationships, and operational complexity. Yet, when sales, logistics, accounting, and finance teams each see only part of that story, the result is misalignment, inefficiency, and lost revenue opportunities.
    • Read more about Unifying CPG Teams for Revenue Growth: How Centralized Deductions Management Aligns Sales, Finance, and Operations
  • Car dealership marketing professional uses predictive scoring data to personalize offers, improve ROI, and reduce discount spend at an automotive showroom.
  • Martech
  • How Predictive Scores Elevate Car Dealership Marketing and Reduce Discount Spend

    Car dealerships are under pressure to cut costs while still driving customer retention and service revenue. The biggest area of waste? Blanket discounts. Predictive scoring is transforming car dealership marketing by enabling smarter offer matching that reduces unnecessary discounting and improves ROI. By understanding customer value and behavior, dealerships can deliver incentives more strategically, protecting margins while still boosting conversions.
    • Read more about How Predictive Scores Elevate Car Dealership Marketing and Reduce Discount Spend
  • Reach Q1 Shoppers – Programmatically! Powered by Verified Shopper Data
  • Martech
  • Start 2026 With Smarter Audiences

    When every impression counts, you need audiences that reflect consumer buying behavior, not assumptions — so your programmatic dollars work harder and perform better
    • Read more about Start 2026 With Smarter Audiences
  • The Future of Work is People-First
  • Enterprise
  • How Well-Being and Mental Health Shape Workplace Culture

    Workplace culture is evolving, and proving to be a differentiator that defines how organizations attract talent, inspire innovation, and sustain performance. At the heart of a thriving workplace culture is a people-first approach that prioritizes flexibility, mental health, and employee well-being.
    • Read more about How Well-Being and Mental Health Shape Workplace Culture
  • Inmar Intelligence report cover titled "The Future of Adult Bev Marketing." The graphic features two smiling women holding cocktails with lime and watermelon garnishes at sunset.
  • Martech
  • Future of Adult Beverage Marketing Report

    The Adult Beverage category is under more scrutiny than ever. Budgets are tighter, health is a bigger priority, and even loyal buyers are rethinking their choices.
    • Read more about Future of Adult Beverage Marketing Report
  • Smiling woman serving tortilla chips and guacamole at home, with Inmar Intelligence “Category Trends: Snacks” header highlighting shopper insights on healthy snacks, deals, and consumer trends.
  • Martech
  • Category Trends: Snacks

    Shoppers aren’t grazing like they used to. They’re picking snacks based on price, health, portion, and purpose — and they’re more selective than ever.
    • Read more about Category Trends: Snacks
  • Get Clear on DSCSA Data Duties
  • Healthcare
  • Who’s Sending the Data? Understanding Dropshipments Under DSCSA

    When it comes to complying with Drug Supply Chain Security Act (DSCSA) regulations, understanding how a product moves through the supply chain—and who’s responsible for sending the serialized data—can be complex. This is particularly true with dropshipments, where products do not follow the traditional manufacturer → wholesaler → retailer path. Let’s break down the difference between direct purchase dropshipments and wholesaler dropshipments, and why understanding this is crucial for data flow under DSCSA.
    • Read more about Who’s Sending the Data? Understanding Dropshipments Under DSCSA
  • Inmar Intelligence header image highlighting the strategic advantage of a clearinghouse with GS1 experts on staff
  • Martech
  • The Strategic Advantage of a Clearinghouse with GS1 Experts on Staff

    Navigating GS1 Standards can be challenging—especially for companies new to supply chain logistics or expanding into new sales channels. A clearinghouse that employs GS1-certified experts provides a crucial advantage by bridging the gap between compliance and commercial success.
    • Read more about The Strategic Advantage of a Clearinghouse with GS1 Experts on Staff
  • 2025 Workplace Culture:  Why Flexibility Matters Most
  • Enterprise
  • Workplace Culture 2025: Why Flexibility Defines the Future of Work

    Workplace culture is evolving faster than ever. Employees are redefining what a “good workplace” looks like, and it’s clear that flexible work environments are no longer a perk — they’re an expectation. Our Flexible Workplace Survey 2025, which surveyed 1,000 U.S. employees across generations, genders, and regions, uncovered key insights about hybrid work, remote work, return-to-office (RTO) policies, and what truly drives employee engagement and satisfaction. One finding stands out: workplace flexibility is non-negotiable.
    • Read more about Workplace Culture 2025: Why Flexibility Defines the Future of Work

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