Social Media Week 2026
On Thursday, April 16 from 10:05–10:30 AM, join us for UGC Unleashed: A Live Experiment on What Drives Attention and Trust. Together with the Social Media Week community, we’ll build a creative brief in real time and watch a UGC creator bring it to life on stage—revealing how small decisions shape perception, trust, and performance.
Drug Shortages and Recalls Are Raising the Stakes for Returns
Drug shortages and recalls are no longer isolated disruptions. They have become persistent features of the pharmaceutical supply chain, affecting how pharmacies manage inventory, respond to safety issues and protect financial performance.
Retail Media Confessions: Special Edition from Shoptalk
In this special edition of Retail Media Confessions, recorded live from the Shoptalk conference floor, industry leaders share unfiltered perspectives on where retail media is headed and where it still has work to do.
How Healthcare Marketers Are Experimenting Beyond Traditional Media
For years, healthcare media strategies have relied on a familiar playbook: clinical journals, point-of-care platforms, professional portals, and tightly controlled programmatic buys. In a highly regulated industry, these environments have offered safety, control, and predictability. But predictability isn’t the same as effectiveness anymore.
What Is Coupon Settlement? A Complete Guide for CPG Brands
Coupon settlement is the process of reimbursing retailers after a manufacturer-issued coupon is redeemed. For CPG brands, it’s a critical process that ensures promotions drive meaningful shopper engagement and deliver measurable brand and sales impact.
Retail Media Confessions, Episode 2: Rethinking ROAS
Retail media is built on measurement—but not all metrics drive the outcomes brands actually need. As investment grows, so does the pressure to prove performance, and too often that performance is reduced to a single number: ROAS.
Serialization in Pharmaceutical Returns Is Creating New Expectations
Serialization has reshaped how pharmaceuticals move through the supply chain. Much of the attention has focused on outbound distribution and regulatory compliance, but returns are increasingly part of the picture as well.Inmar Introduces a More Connected Experience for Healthcare Teams with InmarOne™
InmarOne delivers customers a unified workspace to access the Inmar applications they already use - transforming how hospitals, pharmacies and supply chain partners move through daily operations.