To help clients select the best offer method for engaging shoppers and executing effective promotions, Inmar provides a reference sheet listing all available methods – along with their respective codes and definitions. A new, pre-shop method — Freestanding Magazine Outsert – has recently been added to the reference sheet. Please see the addition below.
Freestanding Magazine Outsert (FMO) – Four-color advertisements including manufacturer coupons/promotional offers, from a single or multiple manufacturers, printed in a booklet or on a solo basis, and delivered as a separate piece in a polybag along with a magazine.
For copy of the Method Code reference sheet, please contact your Inmar Account Team.