Groceryshop 2026

WHAT’S YOUR RECIPE FOR GROWTH? Every brand and retailer starts with trusted ingredients, then adapts the mix as shopper expectations, market conditions, and business priorities shift. At Groceryshop, bring us the recipe you’re working from today and the growth you want to create next. We’ll combine our curiosity about your business with a deep understanding of shopper behavior to help you build on what works, test new ideas with purpose, and turn the ingredients in your plan into more relevant shopper experiences and measurable growth.

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How to Prevent Fraud in Cash Back and Rebate Programs

Fraud Prevention Starts Before Your Promotion Launches Every promotional offer carries some level of fraud risk. Like credit card fraud, wire fraud, and coupon fraud, rebate fraud is an industry-wide reality. The question isn't whether fraud exists, it's how effectively it's prevented and managed.

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Five Habits of Successful CPG Founders Before Their Brand Scales

What Separates Successful CPG Founders? Every successful consumer packaged goods company started with an idea, and a founder willing to navigate an incredibly competitive industry. While every journey is different, the most successful CPG entrepreneurs share several common habits that help them grow efficiently while preparing for long-term retail success. Here are five lessons worth adopting early:

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Retail Media Confessions, Episode 7: The Transparency Trap

In Episode 7 of Retail Media Confessions, Andrew Lipsman, Molly Helm (Corporate Vice President, Head of Retail Media at Ace Hardware), and I discussed why measurement has become one of the industry's most debated topics. What became clear is that, in the conversation about transparency, context is king.

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Navigating Today's Rebate Fraud Landscape: How Modern Tech Blocks Invalid Payouts

Why Rebate Fraud is Growing Cash back and rebate programs have become one of the most effective promotional tools for consumer packaged goods (CPG) brands. They drive purchases, collect valuable first-party shopper data, and create direct consumer engagement. Unfortunately, as rebate programs have evolved digitally, so have the criminals targeting them.

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Five Coupon Settlement Pitfalls Every New CPG Founder Should Avoid

Building a Great Product Isn't Enough Launching a consumer packaged goods (CPG) brand takes more than creating a great product. As soon as your products hit retail shelves, promotions become a critical growth strategy, and with promotions comes coupon settlement. Many first-time founders focus on creative marketing and sales but overlook the operational complexity of redeeming, validating, and settling coupons with retailers. A single mistake can create financial losses, retailer disputes, or delayed reimbursements.

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On-Demand Holiday 2026 Webinar

Holiday shopping starts long before consumers enter the store. As shoppers balance higher everyday costs, changing wellness priorities, and increasingly fragmented shopping journeys, they're becoming more selective about what they buy, where they shop, and which brands they trust. Watch the recording of Holiday in July: How to Win Q4 Before It Starts to hear Inmar Intelligence experts explore the consumer behaviors expected to shape Holiday 2026—and the practical strategies brands can use to influence shoppers before purchase decisions are made.

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Audit Readiness Starts Long Before an Audit

Most pharmacies don't think much about audit readiness until there's an audit on the calendar. That's understandable. Audits have a way of demanding attention the moment they're announced. But the pharmacies that seem the least rattled by them usually aren't doing anything dramatically different in the weeks leading up to an audit. They've built everyday habits that make it easier to answer questions, explain decisions, and find the information they need. Audit readiness isn't something you switch on. It's something you build over time.

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Retail Media Confessions, Episode 6: The In-Store Identity Crisis

By Leah Logan, Vice President, Retail Media Transformation In-store retail media - what does that even mean? There are shopper marketers and merchants who would say that they’ve been doing in-store advertising for decades. When you talk to others, it may more specifically digital advertising in-store. Given the highly subjective purview, ownership and strategy continue to be a challenge. 

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