How Marketers Are Using Data To Elevate Creator Content

July 25, 2025

Marketer at computer with data charts; dog beside her. Banner reads: 'How Data-Driven Marketing Elevates Creator Content.

HOW DO YOU BUILD SMARTER CREATOR CAMPAIGNS?

When it comes to creator marketing, today’s biggest wins come from an intentional blend of creativity and precision. Moving beyond chasing likes and shares, brands can accomplish much more by tapping into data to drive smarter decisions at every stage: who to partner with, how to scale content, when to boost it, and what actually worked.

So we asked marketers across industries how they’re approaching the challenge — while letting a few puppies crash the conversation. Because like great creator content, puppies capture attention, spark connection, and make everything just a bit more human.

Watch the video below to hear what they had to say. Because smart creator strategies are infused with data — not guesswork.
 

 

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