Sweet Loren’s and Inmar Media

When Sweet Loren’s set out to launch their limited-edition Barbie Pink Heart-Shaped Cookie, they knew it had the potential to be more than just a seasonal treat—it could be a cultural moment. To bring the launch to life, Sweet Loren’s took to the streets with a branded food truck, creating real-world buzz and giving consumers a taste of the excitement. 

• Read more about Sweet Loren’s and Inmar Media

Inmar Introduces the New Four P’s of Retail Media at P2Pi’s Canadian Retail Media Summit

Retail Media Networks (RMNs) are no longer just another digital advertising channel—they have become an essential component in the path to purchase. At P2Pi’s Retail Media Summit Canada 2025, Inmar Intelligence’s Sherif Fahmy, VP of Retail Sales, Martech, took the stage to discuss how RMNs can transform into consumer-driven powerhouses.

• Read more about Inmar Introduces the New Four P’s of Retail Media at P2Pi’s Canadian Retail Media Summit

FMI 2025 Reinforces Innovation, Collaboration, and Resilience for Retailers & CPGs

The FMI Fresh Food Leadership Council (FFLC) and FMI Midwinter Executive Conference are premier industry gatherings that drive innovation, collaboration, and strategic foresight among food industry leaders. As a key player in retail and CPG intelligence, Inmar is proud to contribute thought leadership and cutting-edge solutions at these events in 2025.

• Read more about FMI 2025 Reinforces Innovation, Collaboration, and Resilience for Retailers & CPGs

2025 Annual Promotions & Shopper Behavior Trends Webinar

Explore what loyalty means to shoppers today and the powerful role that media and coupons play in influencing their choices in our 2025 Annual Promotions & Shopper Behavior Trends Webinar. How are rising costs and evolving shopper priorities reshaping loyalty in 2025?

• Read more about 2025 Annual Promotions & Shopper Behavior Trends Webinar

The Essential Role of Customer Loyalty Programs for Grocery Retailers

Loyalty isn’t just a “nice-to-have” anymore — it’s a must-have. Shoppers today expect personalized experiences and meaningful rewards for their loyalty. For grocery retailers, the right loyalty program can make all the difference. It transforms casual shoppers into devoted advocates, driving growth and building lasting relationships. We specialize in creating loyalty programs that deliver results. Here’s why a strong program matters—and how we can help yours stand out.

• Read more about The Essential Role of Customer Loyalty Programs for Grocery Retailers

Introducing Inmar Media: Smarter Data, Better Media, Stronger Results

What’s better than two expert teams helping you reach and exceed your campaign goals? One unified team that does it all. We’re thrilled to announce Inmar Media, an evolution of Aki Technologies that combines media expertise with Inmar Intelligence’s unmatched data and analytics. This evolution combines the best of both worlds to deliver campaigns that connect with consumers in smarter, more personalized ways.

• Read more about Introducing Inmar Media: Smarter Data, Better Media, Stronger Results

2025 Natural Products Expo West

This year at Natural Products Expo West in Anaheim, CA, Inmar Intelligence® will be onsite to showcase bold strategies for engaging consumers at every touchpoint — from experiential activations to innovative digital campaigns. Want to learn how Inmar can help you connect with shoppers in more meaningful, impactful ways? Join us at Natural Products Expo West!

• Read more about 2025 Natural Products Expo West

TikTok’s Blackout: Adapting to a Future of Social Media Uncertainty

The recent 12-hour blackout of TikTok in the United States disrupted millions of users and the brands that rely on the platform to connect with their audiences. While TikTok’s return offers temporary relief, the event has left an indelible mark on the social media landscape, raising critical questions about the stability of platform dependence and the future of consumer data.

• Read more about TikTok’s Blackout: Adapting to a Future of Social Media Uncertainty

The 2025 Spring Predictions Report

This upcoming spring promises to redefine how consumers shop and make decisions. While cost remains important, it’s no longer the sole driver. Factors like convenience, quality, and seasonality are stepping into the spotlight, creating exciting opportunities for forward-thinking brands and retailers.

• Read more about The 2025 Spring Predictions Report