Unleash the Power of Promotions to Drive Adult Beverage Sales.

By Rob Weisberg, EVP and President, Incentives and Loyalty: Want to drive sales and grow consumer loyalty? Promotions are key. Our recent survey shows that when a promotion is used, 37% of adult beverage consumers buy more of the product, and 33% choose to buy sooner than they would normally. Our new white paper shares more data, and dives deep into:

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We’re Helping Expand Canada’s Digital Coupon Market.

By Rob Weisberg, EVP and President, Incentives and Loyalty: Walmart Canada is joining our network and launching their first-ever digital incentives program — designed to strengthen their omnichannel strategy and provide even more savings for shoppers.

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Discovering Your Ideal Marketing Promotion Mix — A Dynamic Approach.

By Rob Weisberg, EVP and President, Incentives and Loyalty: Beware of the One-size-fits-all Trap. In the quest for the perfect marketing promotion mix, one thing is certain — a one-size-fits-all solution doesn't exist.

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