Inmar Intelligence Names Srini Varadarajan Chief Technology Officer

August 5, 2025

Inmar Intelligence, a leading data-driven technology company, today announced the appointment of Srini Varadarajan as Chief Technology Officer (CTO), underscoring its strategic commitment to advancing innovation and accelerating growth through industry-leading technology. The appointment of Srini as CTO reflects Inmar's ongoing commitment to delivering unparalleled value to its customers, partners, and stakeholders.

As CTO, Srini will lead Inmar's technological vision, strategy, and execution, ensuring that technology is a key enabler of the business strategy. He will provide leadership across both product and platform engineering as well as internal IT systems, delivering scalable solutions to meet the growing demands of retailers, brands, and healthcare organizations.

Srini has played a key role at Inmar for nearly 14 years, most recently serving as Senior Vice President of Software Engineering, where he drove enterprise-grade product innovation with a focus on customer needs. His appointment as CTO builds on this foundation. He led the successful scaling of Inmar's digital promotions platform from a few hundred rooftops to several thousand, significantly expanding its reach and impact. Earlier in his career, he consulted with and led geographically distributed engineering teams at leading organizations including Volvo, Old Republic International (Mortgage Insurance Division), Avis (formerly Cendant Corporation), J.P. Morgan Chase, AXA Financial, and other Fortune 500 companies.

"Srini brings a rare blend of deep technical expertise, diverse experiences and strong leadership," said Spencer Baird, CEO of Inmar Intelligence. "His experience building complex systems and leading high-performing teams uniquely positions him to elevate our technology capabilities as we strive for daily improvement in pursuit of even greater impact for customers."

"Joining the executive leadership team in support of Inmar's mission to sustain long-term growth is an honor," said Srini Varadarajan, Chief Technology Officer at Inmar Intelligence. "I look forward to advancing our technology strategy, enhancing our scalable solutions, and further strengthening Inmar's leadership in the markets we serve today and those in the future."

Additionally, Rick Hanzelin has been appointed Chief Information Officer, reporting to Srini, following an interim role. Rick will continue to lead enterprise IT operations and infrastructure, systems performance, supporting internal digital transformation and operational integrity.

"These strategic leadership moves reinforce our dedication to exceeding customer expectations through a blend of innovation and operational discipline," said Baird. "With strong technology leadership in place, we're poised to accelerate our technology strategy and strengthen Inmar's position as a leader in data-driven solutions."