Digital Coupons Continue to be the Fastest Growing Method of Redemption Due to Shoppers' Increased Demand for Convenience Today, Inmar released insights from its annual Promotion Industry Analysis, including data that highlights how shoppers' preference for convenience and value continue to dominate the coupon industry as they look for ways to save at checkout. Read more about Digital Coupons Continue to be the Fastest Growing Method of Redemption Due to Shoppers' Increased Demand for Convenience