ISA (INMAR SCANAPPS)
TRADE PROMOTIONS

READY TO LOWER YOUR PROMOTION COSTS BY 20%-35%?

Spend less and get more, with ScanApps.

How would you like to know how your different promotions are performing, in near real-time? It’s possible, thanks to ScanApps’ consumption-based validation services. They make it possible for brands to allocate, and shift, their promotion funds based on validated results. So instead of spending more money on all of your promotions, you can focus it on the ones that are performing best.

Key Benefits
INCREASED EFFECTIVENESS OF BRAND SPENDING

INCREASED EFFECTIVENESS OF BRAND SPENDING

MAXIMIZE WORKING DOLLARS

MAXIMIZE WORKING DOLLARS

VALIDATED INCREMENTAL VOLUME BASED ON CONSUMPTION

VALIDATED INCREMENTAL VOLUME BASED ON CONSUMPTION

ScanApps helps maximize your promotion budget.

Our powerful solution enables you to quickly and easily:

  • Gain visibility into your trade spend
  • Benchmark your pass-thru efficiency  
  • Identify your least efficient retailers and wholesalers
  • Attribute and validate deductions 
  • Improve negotiations with your distribution partners
Our solution was designed specifically to meet the needs across four key areas:
Provides practical recommendations on how to increase the efficiency of your trade spend

CONSULTATIVE:

Provides practical recommendations on how to increase the efficiency of your trade spend

Reports show discrepancies, such as incorrect merchandising, insufficient performance data, etc.

TRANSPARENT:

Reports show discrepancies, such as incorrect merchandising, insufficient performance data, etc.

Audits can be performed on single or all trade events, for one or many distribution partners, regionally or nationally

FLEXIBLE:

Audits can be performed on single or all trade events, for one or many distribution partners, regionally or nationally

A simple, affordable cost structure that allows savings  to be reinvested into future trade events

AFFORDABLE:

A simple, affordable cost structure that allows savings to be reinvested into future trade events
 

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HOW IT WORKS: PROMOTION CYCLE

Most Common Promotion Types

✔️ Buy X Save $Y
✔️ Buy X Get Y Free
✔️ Inventory Flush
✔️ Feature

✔️ Targeted Promotion Dates
✔️ Straight Per Unit Scan
✔️ Line Sale
✔️ Price Point (or higher)

✔️ EDLP Program
✔️ Price Point (or lower) 
✔️ New Product Introduction 
✔️ Targeted Price Point
✔️ End of Period Volume Push