What is GS1? The Global Standard That Powers Commerce

September 8, 2025

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In today’s fast-moving, data-driven world, standardization is the key to operational efficiency, product traceability, and consumer safety. At the heart of that standardization is GS1—a not-for-profit organization that has revolutionized how businesses identify, capture, and share information about products, locations, assets, and services.

What is GS1?

GS1 develops and maintains the most widely used supply chain standards system in the world. The organization introduced the UPC (Universal Product Code) barcode in the 1970s, which became the foundation for global retail.

GS1 Standards facilitate:

  • Unique identification of products through Global Trade Item Numbers (GTINs®)
  • Efficient barcode labeling for tracking and scanning
  • Standardized business communications using EPCIS (Electronic Product Code Information Service).
  • Traceability systems for food safety and pharmaceuticals
  • Global data sharing via the Global Data Synchronization Network (GDSN®)

Industries Benefiting from GS1

From retail and healthcare to logistics and CPG, GS1 provides critical infrastructure that ensures compatibility across global supply chains. For example, GS1 barcodes are scanned over 10 billion times a day around the world.

The Value of GS1

  • Interoperability: Allows companies of all sizes to speak a common language.
  • Efficiency: Reduces manual data entry and errors.
  • Compliance: Supports regulatory requirements across regions.
  • Trust: Ensures data quality and traceability, boosting consumer confidence.

Conclusion

GS1 is more than just a barcode—it's a global framework for identification, communication, and trust. As commerce becomes more interconnected and digital, GS1 remains a cornerstone of modern supply chain operations.