Loyalty Program That Performs. Platform That Delivers.

Our loyalty program solution combines CDP-level data unification, precise audience segmentation, real-time personalization, dynamic rewards delivery, and advanced measurement — all in one platform built to help retailers increase trips, grow baskets, and boost shopper lifetime value. The modular architecture means you can launch where you need the most impact — audience, personalization, rewards, or analytics—while knowing it all works better together.

Whether you’re scaling an established reward program or launching a new customer loyalty program from scratch, we help you deliver loyalty that goes beyond points and perks, driving real business outcomes.

 

Unified Data & Smarter Segmentation for Customer Loyalty Programs


Turn shopper data into action – in minutes.

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ShopperSync™ CDP

Consolidate POS, eCommerce, CRM, and media engagement into a real-time, 360° shopper profile — available for targeting, segmentation, and personalization.

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Audience Builder

Create and activate audiences with no-code precision using purchase behavior, customer lifecycle stage, loyalty tier, or predictive insights such as  churn risk and the next likely trip.

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AI-Powered Activation

Automatically match the right offer to the right shopper using machine learning models trained on historical behavior and optimized through feedback loops.

Audience Builder
Audience Builder
 

1:1 PERSONALIZATION AT ENTERPRISE SCALE


Deliver meaningful offers and messages to each shopper, every time.

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Predictive Offer Engine

Recommend personalized content based on actual purchase data and behavior patterns to drive higher conversion and lower attrition.

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Smart Campaign Workflows

Launch triggered journeys that fuel your customer loyalty program, like Welcome, Win-Back, Trip Driver, and Basket Builder with real-time triggers and automation.

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Dynamic Channel Orchestration

Personalize across mobile apps, email, web, mobile wallet, and POS to deliver a cohesive multichannel experience.

Personalized Offer Execution
Personalized Offer Execution
 

Comprehensive Rewards & Offer Optimization


Drive engagement and behavior change with the most flexible offer engine in retail.

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Flexible Reward Types

Support points, tiers, streaks, clubs, milestone bonuses, charitable giving, surprise & delight, Flex Offers™, and more — all in one system.

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Offer Targeting & Gating

Control eligibility by audience segment, store, loyalty tier, product mix, or behavioral criteria.

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Real-Time Optimization

Use performance data to dynamically promote top-performing offers, suppress underperformers, and test variations without campaign disruption.

Driving Loyalty Through Shopper-Centric Programs
Driving Loyalty Through Shopper-Centric Programs
 

REAL-TIME PERFORMANCE ANALYTICS & TESTING FOR LOYALTY PROGRAMS


Know what’s working. Prove what’s winning. Optimize what matters.

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Self-Serve Analytics Portal

Track KPIs like redemptions, sales lift, redeemer behavior, and trip impact in one intuitive dashboard.

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Test-and-Learn Flexibility

Run A/B and multivariate tests, use test vs. control, and adjust campaigns mid-flight.

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Built for Scale

Our loyalty platform is natively connected to your promotions, eCommerce, and media — powering fast feedback loops across all shopper engagement channels.

Actionable, On-Demand Analytics
Actionable, On-Demand Analytics

Recognized. Proven. Scalable.

Designed for flexibility and performance, our loyalty solutions bring together CDP, personalization, rewards, and analytics in one scalable platform. From national grocers to regional banners, we’re helping retailers of all sizes build loyalty program strategies that drive measurable growth.

 

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THE ESSENTIAL ROLE OF CUSTOMER LOYALTY PROGRAMS FOR GROCERY RETAILERS

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