Reach More High-Intent Shoppers Using Verified Purchase Data
Reach consumers using verified purchase behavior, real-time intent signals, and consumer intelligence — activated across your existing programmatic advertising media ecosystem — to drive smarter targeting, more relevant engagement, and measurable business outcomes.
247M+
Shoppers
98%
U.S. Identification
80%
Household Coverage
Why
Better Marketing Results Start with Smarter Consumer Intelligence
The Challenge
Most audience solutions provide an incomplete view of the consumer.
The Opportunity
Combining purchase behavior, loyalty, intent, and consumer intelligence creates a more complete picture of who consumers are and what they'll do next.
THE VISION
Inmar Audiences transforms consumer intelligence into smarter audiences, stronger activation, and measurable business outcomes.
How
Make Better Targeting Decisions Using Our Complete Consumer View
Most audience providers stop at purchase data. We combine verified purchase behavior, loyalty engagement, digital coupon activity, consumer intelligence, location signals, and predictive modeling to create a more complete view of the consumer.
Predictive Audiences
- Future Buyers
- High-Intent Shoppers
- Persona Audiences
- At-Risk Customers
Retailer 1P Signals
Verified Purchase Behavior
What they bought
Loyalty Engagement
How often they buy
Digital Coupon Activity
What they're considering
Consumer Intelligence
Demographic, lifestyle & household insights
Who They Are
Location Signals
Store visits & shopping patterns
Where Behavior Connects to Intent
What
Achieve More with Audience Intelligence Designed for Outcomes
Predict Future Buyers
Identify consumers most likely to purchase based on purchase behavior, engagement activity, and consumer signals.
Capture Real-Time Intent
Reach consumers actively engaging with offers, incentives, and shopping behaviors that indicate purchase intent.
Re-Engage At-Risk Customers
Identify loyalty decline, switching behavior, and churn risk before valuable customers are lost.
Build Smarter Consumer Personas
Combine purchase behavior with demographic, household, lifestyle, location, and behavioral signals to create richer audience strategies.
Turn Audience Intelligence Into Activation
Available directly within leading programmatic advertising platforms and DSPs, including Display, CTV, Video, Audio, DOOH, and Social.
Choose the Activation Strategy That Fits Your Goals
Custom Audiences
Built around your business goals, customers, and growth objectives.
- 40,000+ audience attributes and dimensions
- Virtually unlimited audience combinations
- Custom-built for precision and performance
Syndicated Audiences
Ready-to-activate programmatic audiences available directly within leading DSP marketplaces.
- Fast activation
- Seamless integration
- Built for scale
LEARN MORE ABOUT OUR CUSTOM AUDIENCE FRAMEWORKS
Proof
Better Results You Can Measure
15–25%
More Efficient CPMs
Compared to competing audience segments.
25–40%
Lower CPA
Across tested audience strategies
Move Beyond Audience Targeting and Start Influencing Outcomes
Build smarter audiences powered by real purchase behavior. Activate across your existing media ecosystem. Drive measurable business outcomes.