Objective

One of the fastest growing online marketplace wanted to create a seamless experience for their growing number of sellers and shoppers. In addition to creating a new recurring revenue stream, they wanted an advertising tool for Sellers to better engage shoppers, increase product visibility and sales, and provide transparent reporting of campaign performance and media investments.

Solution

Launched 1-click and self-serve platform with AI driven campaign suggestions and guidance across site while providing full funnel campaign analytics dashboard, including ROAS tracking.