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Leverage Inmar Targeted Media to connect with and engage shoppers across multiple platforms. Through strategic deployment of Inmar’s Targeted Media solution, retailers can:
EXPANSIVE: off-site audience extension, far reaching ad networks
INFLUENTIAL: activation and sales-driving personalized ads and content
REVENUE-DRIVING: CPG-funded media monetization of onsite properties
TURNKEY: effortless execution and seamless delivery
UNIFIED: real-time measurement, oversight and ownership
STRATEGIC: program amplification, content and platform optimization
CPGs spend digital media dollars to find your shoppers and look-alikes outside of your owned properties. Inmar provides CPGs with turnkey, mission-focused packages that will engage and activate by directing traffic to your website and to your stores.
Retailers monetize owned media properties by packaging inventory with other audience extending media opportunities. Inmar works closely with your merchandising and marketing teams during planning, and then sells and executes for you.
Target core shoppers through sophisticated influencer selection, data-driven distribution of user-generated content and audience re-engagement tactics. All paid and organic activity is measured using the industry’s most powerful analytics suite for a true view of impact. Retailers can self-fund campaigns to promote store programs or select as an option for CPG-funded campaigns.
Messaging and chatbot engagement converts shoppers into customers. 61% of shoppers are utilizing messaging and chatbots from retailers to receive incentives and/or discounts. This audience is 6.7x more likely to respond to a chatbot versus a typical email marketing campaign. Retailers can self-fund campaigns to promote store programs or select as an option for CPG-funded campaigns.