Our Grocery SuperStudyTM contains the supermarket industry's most comprehensive information available on total store performance. It features more than 230,000 SKUs, 80 financial measures, and profitability data across 270 categories.
The data is refreshed annually and provides visibility into the performance of every category, subcategory and brand in the channel. Data sources for the SuperStudyTM are intentionally varied to maintain data integrity.
Subscribers use our study to analyze their business from a total store perspective and to extract key financial data used in category management initiatives. The SuperStudyTM provides insights into how specific segments are performing at retail, and offers critical financial insights not available from traditional syndicated data providers.