From Monetization to Mainstream, Grocers are Entering the Retail Media Business

Fueled by CPG demand, increased online grocery shopping activity and advances in technology, building Retail Media Networks have become a mainstream strategy, poised to become a part of every retailer’s revenue profile. Learn more about how:

  • Grocers are leading the way in this advertising revolution 
  • Benefits span beyond digital ad revenue, opening the path for increased marketing investment from brands and sell-through at stores  
  • The right solution providers will help develop strategy, provide scalable technology and services, and assist in maximizing revenue opportunities while effectively managing costs