Winston-Salem, NC, September 6, 2017

The 2017 Inmar Analytics Forum taking place September 12 -14 in the Wake Forest Innovation Quarter in Winston-Salem, NC – will convene hundreds of leaders from across business, healthcare and academia for a unique exploration into how data analytics can be used to drive improved outcomes for organizations and the constituents they serve. Hosted by Inmar, Inc. and presented in partnership with Wake Forest University, the Forum will examine effective use of descriptive, predictive and prescriptive analytics to better understand audiences, enhance the consumer/patient experience and drive business growth.

Registration for the event is still open. Complete information, including the full agenda, is available on the Forum website.

The 2017 edition of the Inmar Analytics Forum includes more than 75 informational sessions addressing the most pressing issues facing executives in promotion, supply chain and healthcare today. Led by a select cadre of subject matter experts, senior academics and world-class thought leaders, the presentations and panel discussions will deliver actionable insights into executing precise engagement, increasing commerce efficiency and optimizing the effectiveness of applied analytics.

New to the Forum is the addition of programming focused on enhancing employment of analytics in the public sector. Targeting the public sector and non-profit organizations, these new sessions will explore how technology can accelerate modernization within government and enhance collaborative delivery of products and services to constituents. Particular focus is being given to developing strategies for improving public health and food access in underserved communities.

Fluctuating market forces, shifting shopper demographics and continuing regulatory revisions are combining to create a new set of challenges for organizations across the business and healthcare spectrum as they work to grow and prosper. Therefore, this year’s Forum is offering a host of forward-looking sessions including:

  • “Winning through Shopper Analytics and the Future of Food Retailing”
  • “Consumerization of Healthcare is Here”
  • “Reverse Logistics: Dealing with E-commerce in Non-traditional Retail”
  • “The Growing Power of Social Influence on the Shopper Decision”

Between these sessions and the other programs offered – ranging from “Secrets of a Successful New Product Introduction” to “Succeeding in an Omni-channel World” to “Healthcare State of the Union” – the 2017 Inmar Analytics Forum will be an enlightening and empowering educational experience for all those in attendance.

Other highlights of the event include mainstage presentations by George Blankenship, former executive at Tesla Motors, Apple Computer and GAP Inc. and Joe Pulizzi, founder of the Content Marketing Institute, a UBM company, the leading education and training organization for content marketing.

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About Inmar
Anyone who has redeemed a coupon, filled a prescription or returned a product, has touched Inmar. We apply technology and data science to improve outcomes for consumers and those who serve them. As a trusted intermediary for over 35 years, we have unmatched access to billions of consumer and business transactions in real time. Our analytics, platforms and services enable engagement with shoppers and patients, and optimize results.

For more information about Inmar’s products and services, please follow Inmar on Twitter, Linkedin or Facebook, or call (866) 440-6917.

Press Inquiries:

Sharon Joyner-Payne
EVP, Corporate Communications and Great Teams!
(336) 631-7663

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