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  • Solutions
    • FinTech Cloud
      • B2B Incentives Financial Management
      • Data Transformation
      • Deductions Management
      • Rebates
      • Trade Promotion
      • GOVERNMENT SOLUTIONS
      • EBT Payments & Processing
      • LifeInCheck EBT App
      • Payments For Direct Assistance
    • ProductLifecycle Cloud
      • Post-Purchase Experience Solutions
      • Inmar Returns Management
      • Carrier Services
      • Liquidation & Remarketing
      • Supply Chain Performance Analytics
      • Recalls and Market Actions
    • Retail Cloud
      • Adult Beverage Solutions
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      • Conversational Commerce
      • E-commerce
      • Incentives
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  • Retail
  • 2022 Deductions Management Trends Report

    For AR teams at CPG companies, deductions management is a necessary evil – essential for cash recovery, yet time-consuming and tedious. Is there another way? We set out to find the answer by surveying over 300 CFOs, financial decision-makers, AR leaders, and controllers at CPG companies. Our goal – learn how brands are managing their deductions at an industry level, and leverage the data to identify opportunities for improvement. The results quickly identified common inefficiencies, as well as three potential areas of growth:
    • Read more about 2022 Deductions Management Trends Report
  • supply chain issues
  • Promotions
  • How to Win & Retain Shoppers In A Supply Chain Crisis

    CPGS — DRIVE GROWTH IN UNSTABLE TIMES If you’re a CPG brand, chances are you’re experiencing paralyzing challenges from current supply chain issues — out-of-stocks and at-shelf price increases. When faced with such challenges, brands often choose to eliminate national promotions until conditions improve.
    • Read more about How to Win & Retain Shoppers In A Supply Chain Crisis
  • account receivable strategies
  • Retail
  • 5 MUST-KNOW DEDUCTIONS STRATEGIES FOR ACCOUNTS RECEIVABLE LEADERS

    Managing deductions can be a headache for AR leaders, especially those at small to midsize CPG’s who are charged not only with managing deductions, but reducing cash conversion cycles, optimizing trade spend, and nurturing retailer relationships. With the extensive time and manpower it takes just to process thousands of deductions in multiple retailer formats, how can AR leaders find time to provide actionable and cost-efficient solutions for margin preservation?
    • Read more about 5 MUST-KNOW DEDUCTIONS STRATEGIES FOR ACCOUNTS RECEIVABLE LEADERS
  • Thanks to all of our Retail Media Network clients!
  • Programmatic
  • Thanks to all of our Retail Media Network clients!

    Inmar was just selected as a leading Large Retail Media Network Solution in Forrester’s Now Tech: Retail Media Solutions report. It just proves what we already know — that we have the best Retail Media Network clients in the business.
    • Read more about Thanks to all of our Retail Media Network clients!
  • Spring Has Sprung: 4 Shopper Personas You Need to Know
  • Influencer Marketing
  • Spring Has Sprung: 4 Shopper Personas You Need to Know

    This past year has been marked by unprecedented change — a phrase that’s undoubtedly the mantra of 2020. The COVID-19 pandemic altered consumer shopping habits, reworked how brands and retailers approach marketing, and pushed e-commerce adoption rates years ahead of schedule.  Because all this change happened so rapidly, marketers are still trying to understand the best ways to reach their changing and evolving customers with relevant content, messaging and promotions. 
    • Read more about Spring Has Sprung: 4 Shopper Personas You Need to Know
  • Valentine’s Day: Shoppers Still Plan to Celebrate, Just Quarantine Style
  • COVID-19
  • Valentine’s Day: Shoppers Still Plan to Celebrate, Just Quarantine Style

    Consumers are playing it COVID-safe by ordering takeout, but still plan to celebrate their loved ones as they have in years past.
    • Read more about Valentine’s Day: Shoppers Still Plan to Celebrate, Just Quarantine Style
  • Why Messaging Should Be Part of Your Marketing Plan
  • Data
  • Why Messaging Should Be Part of Your Marketing Plan

    There are more ways to reach consumers than ever before, including in-store media, social ads, email, influencer campaigns, programmatic media, and messaging. But, it’s the last one listed here that is more important to your marketing plan than you may think. 
    • Read more about Why Messaging Should Be Part of Your Marketing Plan
  • A Short Menu for Building Holiday Food and Beverage Success with Downloadable Trends Guide
  • Influencer Marketing
  • A Short Menu for Building Holiday Food and Beverage Success

    As the 2020 holiday season swiftly approaches, all indications are that consumers are more-than-eager to deck the halls and serve up celebrations with family and friends that will satisfy their hunger for good times and good food.
    • Read more about A Short Menu for Building Holiday Food and Beverage Success
  • Make the Season Merry and Bright with Our 2020 Holiday Trends Guide
  • Influencer Marketing
  • Make the Season Merry and Bright with Our 2020 Holiday Trends Guide

    This year has been full of surprises, and the holiday season is not exempt from the unprecedented changes that 2020 has brought about. Some consumers plan to stick to tradition, while others are celebrating the holidays differently this year.  The best way to prepare for a season of uncertainty is to start early. Understanding how shopper behaviors are changing and addressing those changes in your marketing strategy is paramount to a successful holiday season. 
    • Read more about Make the Season Merry and Bright with Our 2020 Holiday Trends Guide

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