Lari Harding, Healthcare Strategy & Marketing | November 4, 2019

‘Retail Inspired’ Strategies can Help to Save Pharmacy

Things have been tough for pharmacies over the last couple of years. Increasing DIR fees, shrinking margins and general marketplace disruption are making it increasingly difficult for these businesses to survive, let alone grow. If pharmacies are to find and maintain financial success in this challenging environment, pharmacy managers must think beyond dispensing and enhance other areas of shopper (and patient) engagement in order to expand their business and drive revenue. Lari Harding identifies four “retail-inspired” strategies for pharmacy growth in this article for Chain Drug Review.

Lari Harding, Healthcare Strategy & Marketing

VP, strategy and marketing