See You in Winston.

The Inmar Analytics Forum is approaching quickly – it’s taking place April 12-14 here in Winston-Salem – and if you’re not one of the more than 750 registered to attend, I urge you to [...]


What’s Old is New. Again.

Inmar has the solutions and insights retailers and manufacturers need to develop and deploy strategies that address the current industry-state -- and the future we are already anticipating.


Creating Success in a Growth Economy

Given the current state of the economy and the accelerating evolution of shopper behavior, marketers must focus on using promotions to achieve overall brand objectives and not be overly concerned [...]


Firing Across the Synapse

Even as the interdependence between shopper marketing and brand marketing increases, deltas remain between the disciplines that must be bridged in order for marketers to create the omni-channel [...]

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