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2018 Inmar Promotion Industry Analysis

The 2018 Promotion Industry Analysis provides key coupon trends data and analysis – from promotion activity in 2017 – of overall distribution and redemption as well category and method-specific [...]

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2018 Inmar Shopper Behavior Study

The annual report highlights shopper promotion preference methods, attitudes toward promotions, and use of coupon and rebates, along with insights into shopper engagement with store loyalty [...]