Inmar's 26th annual report on the "state of promotions" is complete and copies are now available.
In 2013, exponential consumer adoption of digital promotions, continued high-volume redemption of paper coupons and the impact of in-store delivery methods on the in-store experience were all part of the promotion story. The 2014 Inmar Coupon Trends Report offers insight into this activity, provides detailed industry data points from 2013, e.g. trends for distribution, redemption, method, share and performance, etc. and includes results from our Annual Shopper Behavior Survey.
Thank you for your business and if you have any questions about the report, please contact your Inmar account team.
For more information regarding Inmar Promotion Consulting and Analytics, email us at email@example.com or call 855-815-2646.