Research

2016 Inmar Shopper Promotion Impact Report

This annual report for 2016 informs a contextual understanding of the direct impact promotions have on shoppers and provides key metrics on coupon use across 22 major categories and nearly 200 subcategories.

Learn more ›

Research

2016 Inmar Promotion Industry Analysis

The 2016 Inmar Promotion Industry Analysis provides key coupon trends data and analysis of overall distribution and redemption as well category- and method-specific activity.

Learn more ›

Research

2015 Inmar Promotion Industry Analysis

Inmar’s new publication – providing an analysis of the promotion space and related shopper behavior – is complete and copies are now available for download.

Learn more ›